I have been a fishing addict my entire life. It got to the point that I would not miss a chance to go fishing. My close friends and family would even consider fishing was my "drug" and that I was an addict. Until one day I had to move away to college and did not have the opportunity to go fishing again. I created this company so everyone who is "addicted" to fishing can represent it anywhere they go and take a piece of this memory with them.